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‘English Vinglish’ set to woo Japanese audiences


Following the exceptional success of ‘English Vinglish’ in new markets like Hong Kong, Germany, Taiwan and Korea, Eros International Media Ltd, a leading global company in the Indian film entertainment industry, is all set to release the blockbuster in across 33 screens in Japan today (Wednesday). 
Leading lady Sridevi will attend the grand premiere of the film in Tokyo tomorrow (Thursday), which will be also be attended by Akie Abe, the First Lady of Japan and the famous Japanese singer Agnes Chan.
Directed by Gauri Shinde, ‘English Vinglish’ released worldwide successfully in October 2012 and continues to reap gold at the box office in new markets. In Taiwan, the film became the second biggest Bollywood grosser of all time amassing over US$300,000 at the box office. 
The veteran actor is elated with the buzz around her film in Japan and is looking forward to attending the film’s premiere and promote the film. Speaking on the occasion, Sridevi said, “‘English Vinglish’ is a universal story that truly resonates with global audiences and I’m very excited about reactions by Japanese audiences.”
Speaking on the film’s success, Eros International Media Ltd Business Development President Kumar Ahuja said, “With newer markets consistently opening for ‘English Vinglish’, we believe audiences worldwide will continue to find a connection with this captivating film.”
The buzz for the film in Japan began last year itself when director Gauri Shinde was invited to attend the prestigious Aichi International Women’s Film Festival in August 2013 for the screening of the film.
The Japanese market has already proven to be a strong one for Eros with the company releasing Farah Khan’s ‘Om Shanti Om’ in 2013 across 14 screens, which earned over US$150,000 at the Japanese box office. Eros has also previously released ‘Student of the Year’, ‘Agent Vinod’ and ‘Chalo Dilli’ in Japan. 

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